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For the first time, more women to ‘rock a shave’ in 2019

There is an amazing story of 3 generations of women (from the same family) all shaving and taking part in this year’s fundraising. Grandmother Pat, 79 , Daughter Kate, 42 and Niece/Granddaughter Molly, 11 who are based in Perth.

They have all been touch by cancer with someone they know being diagnosed or passed away from it.

2018 saw more women participate than ever before and this is a trend that is forecast to continue this year in 2019

Over the past three years, the Leukaemia Foundation’s World’s Greatest Shave has seen a significant 30% increase in women stepping up and ‘rocking a shave’, a courageous and selfless act to support family, friends and loved ones affected by blood cancer. In 2019, this trend is set to continue with even more women expected to embrace their bald beauty.

“Twenty years ago, it was considered taboo and outrageous for women to shave all their hair. Remember Sinead O’Connor back in 1990? Today it continues to show a woman’s confidence, bravery and resilience and can even be considered ‘on point’ with the latest trends”, said Alex Struthers, Leukaemia Foundation’s General Manager, Supporters.

“Unfortunately, most people are touched by cancer in their lives. Everyone who signs up to World’s Greatest Shave feels a sense of solidarity with these people, not only by sacrificing their hair but by fundraising, too. The act of shaving your head is deeply personal and gives them an emotional connection with those who had no choice but to lose their hair through cancer treatment,” Alex said.

“I think the actual act of a woman shaving her hair for someone else is extraordinary and incredibly beautiful. It sends a confident, selfless and proud message that bald is beautiful,” she said.

The growing increase in female participation is one of the key reasons why the Leukaemia Foundation has chosen a female “chin” character to lead its famous TV advertising campaign in 2019 – Shaverhands – a sassy, confident, female super hero who aims to “SHAVE THE WORLD from blood cancer”.

“We believe that Aussie women are looking to create positive change in their community. Going bald is an extraordinary act and is an experience that continues for many months after their shave, until their hair grows back,” she said.

A simple guide to embracing your baldness
So, you’ve decided to go bald? You’ve taken the train all the way to shave town. Congratulations! Much like the beautiful, strong women before you include Kate Hudson, Angelina Jolie, Kristen Stewart, Jessie J, Scarlett Johansson, Natalie Portman, Charlize Theron and Demi Moore… you too can rock a shave!

Here is a simple 4 step guide to how to embrace your new BALD BEAUTY

  1. Be Confident: Losing your hair is such a small part of your appearance that it shouldn’t affect your self-confidence. Being bald is raw, brave and real! And what’s more beautiful than that! Sure, you may look a little different than before, but you have now joined millions of strong and courageous women without hair! Smile, stand up straight, and be proud of who you are, no matter what. You’ve chosen this new look (some women don’t have a choice), so embrace the change! If you look and act as your usual confident self, others will pick up on your vibe.
  2. More time and more money! It might be the last thing to cross your mind before you shave but think of all that extra time and money you will be saving. Save the extra 10-20 minutes in the morning that you would have spent washing and styling your hair to sleep in or cook yourself a lavish breakfast (better than that bowl of cereal). Less time spent on grooming means more you time! You’ll also be pocketing a bit more cash every month from your new do. Think of all the money you can save by not having to visit the hairdressers every six weeks or buying hair products. Saving all this cash might be an incentive to shave your hair all over again!
  3. Find things you love about yourself instead of your hair: So you’ve lost your hair? Your hair is only one part of your beautiful body. Take a look in the mirror and find other things you like about yourself, put your focus into those. Why not focus on bringing out the colour of your eyes? Your face shape? Just because you don’t have hair doesn’t mean that you’ve lost all your other beautiful features. Do a search online, such as using Pinterest or Google images for “bald women”. You’ll see many amazing photos of bald women who have made themselves up in all different, inspiring ways that might influence your own take on some of their ideas.
  4. Accessorise: Still needing something extra? There are many ways to accessorise your new look. You might want to add some statement earrings, embrace a bit of glitz and glam in your everyday wardrobe. Having a shaved head means a blank canvas. Use this time to experiment with new colours. Depending on how closely you’ve shaved, you’ve got a whole other space to style up. Consider a head henna tattoo, or bold colours as it continues to grow!
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